Saturday, July 2, 2011

Lords of Finance - On the origin of the summer season on the Riviera

When Benjamin Strong and Montagu Norman, the US and British central bankers, decided to take a vacation in southern France in the summer of 1926, the southwest of France had just become a holiday destination. The two bankers stayed at the Hotel du Cap, which
Like most resort hotels on the Riviera, it used to shut between May and September. However, in 1923, a rich young American couple, the Murphys, persuaded the owner to keep it open and took over the whole hotel for the summer. Thus was born the summer season in the south of France
Well, that was easy. This seems a bit far-fetched to me, but there must be a Tipping Point story buried inside...

No comments:

Post a Comment